SMB PlaybookSubmit a use case ↗
64 SOURCE-LINKED EXAMPLES

How businesses
are using AI.

Read what owners and builders have shared about the work they do with AI. Filter by the job, or search for a business type or tool.

We checked the source posts and author handles on October 17, 2026, and the October 30, 2026 Grok Bot replies on that date. Results remain the authors’ reports; they are not independently measured. Proposals, vendor stories, and second-hand examples are labeled. Business types are editorial categories. Read our evidence policy.

64 examples

Operations & adminReported example

Holiday-let business (Camber Sands)

Runs the holiday-let business with a team of Grok Bots that watch enquiries, send the daily cleaner messages, check prices and keep an eye on reviews; he approves the important items

Reported by @RichardSmithAI · Grok Bot

Context & qualifications
  • Reply to @kiaraplds on how he uses Grok Bot at work. He says he approves the important items.
Operations & adminReported example

One-woman boutique (American Grace USA)

A Chief of Staff bot runs American Grace USA: Shopify, Etsy and Printify, scheduling posts on 9 channels, mocking up products, and a nightly check-in

Reported by @LisaMAUSA · Grok Bot

Context & qualifications
  • Reply to @kiaraplds. She calls American Grace USA a one-woman shop. The reply does not name the nine channels.
Operations & adminReported example

Digital marketing agency

Grok Bot runs agency workflows: inbox triage, client website updates, hosting management and debtor follow-up

Reported by @mattbell_au · Grok Bot

Context & qualifications
  • Reply to @kiaraplds. The reply lists those workflows and does not report a measured result.
Operations & adminReported example

Shutter and shade manufacturer and installer (21 people)

Owner and GM built agents on their existing Google Calendar, GoHighLevel CRM, Google Sheets, QuickBooks and Google/Meta Ads that post issues and suggested fixes in Slack to the employee responsible, then rerun: a schedule and route audit (caught 6 sales appointments with unworkable drive times, a missing install stop and a route that couldn't fit its time), a daily CRM lead audit (uncontacted leads, overdue follow-ups, one lead 19 days without a reply) and a CEO Radar that flagged a 53% week-over-week sales drop and 16% lower average ticket and asked whether orders simply weren't entered. Reports first-hour lead response misses fell from 9 to 1 in a week

Reported by @SMB_RealEstate · Claude / Viktor / Slack / GoHighLevel / Google Calendar / Google Sheets / QuickBooks / Google Ads / Meta Ads

Context & qualifications
  • Owner reports problems with permissions, broken integrations and a platform that withholds quote and order data.
  • His advice: pick one daily manual check, automate it, and send the result to the person who fixes it.
Customer service & phonesReported example

Auto repair shop

Added an AI agent that answers the shop phone after hours (on Quo/OpenPhone) because missed calls were the real bottleneck

Reported by @ryanmchenoweth · Quo / OpenPhone / AI voice agent (underlying model unspecified)

Customer service & phonesReported example

Cleaning business

Built an AI agent that handles inbound inquiries overnight (10pm-8am); got ~6 leads in its first days

Reported by @ericson4smith · Unspecified AI agent

Context & qualifications
  • Owner says most jobs still handled by live agents over text; do not describe fully autonomous operations.
Customer service & phonesReported example

Small holding company

Runs the business with AI agents: one answers the phones, another runs the Facebook page

Reported by @DWKemp · Unspecified AI agents / Facebook

Context & qualifications
  • Post warns shared Facebook credentials caused agents to log one another out; account ownership was the fix.
Customer service & phonesReported example

Service business

Published 'Alexandra,' his own AI receptionist that does inbound/outbound calls and texting for his business

Reported by @ChrisVolkernick · Alexandra AI receptionist (platform unspecified)

Customer service & phonesReported example

Project-based service business

Grok Bot watches the business inbox, texts him when a customer writes, replies, schedules the date and prices the job, 24/7

Reported by @CBFLIVING · Grok Bot

Context & qualifications
  • Author reports autonomous replies, pricing and unsolicited outreach; implementation guide should distinguish those reported actions from a reviewed draft workflow.
Customer service & phonesReported example

Online business

Bot team handles support tickets, account/access fixes, refund and dispute paperwork, and a morning ads report

Reported by @johnmccoyx · Grok Bot

Customer service & phonesReported example

E-commerce brand

Building an app with Claude (plus a local Qwen model for QA) that auto-replies to customer emails

Reported by @themoneygps · Claude / Qwen3.5:35b-a3b

Context & qualifications
  • This is an app being built and tested, not a completed reliability benchmark. Automation percentages are aspirations.
Customer service & phonesReported example

Pest control (4 locations)

AI triages 3 inboxes before he wakes, sends the office manager reports twice a day, watches Google reviews and texts techs tomorrow's weather

Reported by @SimplePestMgmt · Unspecified open-source AI agents / Mac Mini

Marketing & contentVendor or promotional report

E-commerce brand

Scaled ads with AI UGC creatives built from a Claude-driven system (variation grid, build sheets, batch generation)

Reported by @CEO_Vlad · Claude / Infinite UGC

Context & qualifications
  • Public embed is truncated. Claimed $6M/month scale is self-reported promotional context, not verified causal impact.
Marketing & contentReported example

Shopify store

Uses ChatGPT's Shopify plugin to bulk-write product descriptions, strip supplier watermarks, add SEO filenames/alt text and categorize products

Reported by @SelfMadeMastery · ChatGPT Astra / Shopify plugin

Context & qualifications
  • Original explicitly says ChatGPT Astra with Shopify plugin. Watermark removal should not be copied into general instructions without rights to the images.
Marketing & contentReported example

Shopify stores + Amazon FBA

Gives Claude a product URL; it pulls images, makes graphics/videos for every channel, writes copy and queues drafts in Post Bridge

Reported by @DavidFrosdick · Claude / xAPI for Grok / Higgsfield / Post Bridge

Context & qualifications
  • The tool is nearly built; author reports one initial published post and reviewing other drafts, not mature unattended operation.
Marketing & contentVendor or promotional report

Shopify stores

Runs stores with Claude: product descriptions from a photo, catalog cleanup and other routine merchant tasks

Reported by @DavisPaipa · Claude / Shoptank / Libautech Bundles & Upsell

Context & qualifications
  • Author promotes products they built, including Libautech Bundles & Upsell. Label vendor/self-promotional account.
Marketing & contentReported example

Shopify store

Hands ChatGPT Work product descriptions, order details and marketing copy that used to eat hours daily

Reported by @hiryan0x · ChatGPT Work

Marketing & contentReported example

TikTok Shop seller

Claude runs a new flash sale every hour to drive impulse urgency

Reported by @fluxtts · Claude

Marketing & contentReported example

Veteran-owned collectibles shop

Grok Bot rebuilt store categories, rewrote listings, priced inventory and listed new figures from his phone photos

Reported by @BeefStewtoo · Grok Bot

Marketing & contentReported example

UGC creator business

Claude Cowork reviews her Instagram insights every Monday and reports what's working

Reported by @ashrodriguezugc · Claude Coworker (author wording)

Context & qualifications
  • Available text ends mid-sentence and includes video; weekly Instagram review is supported but unseen video setup details are not verified.
Marketing & contentReported example

Exterior cleaning company

Tracks lead sources; 6 of 51 monthly leads came from ChatGPT/Claude recommendations (AI search as a channel)

Reported by @CalebTrevinoSEO · ChatGPT / Claude

Context & qualifications
  • This is AI-search lead attribution, not evidence of an agent operating the business.
Marketing & contentSecond-hand report

Coffee shop (second-hand)

Owner turns one photo + one ChatGPT prompt into a week of Instagram captions, saving ~3 hrs/week

Reported by @Dangsmgo · ChatGPT

Context & qualifications
  • Second-hand anecdote from an unnamed coffee-shop owner; not a verified client result.
Marketing & contentReported example

Pizza shop (friend's)

Built a new pizza shop's website in 45 minutes with Claude Code

Reported by @jshchnz · Claude Code

Marketing & contentReported example

Real estate agent (brother's)

Built a custom map editor so the agent can show listing locations and nearby spots for marketing

Reported by @danielj_genesys · Glaze / DialKit / Google Earth files

Context & qualifications
  • Actual tool named is Glaze plus DialKit; do not relabel as ChatGPT, Claude, Grok or Muse.
Marketing & contentRequested workflow / not yet implemented

E-commerce (family business)

Asked for tool recommendations to help a non-coder customize a BigCommerce store; the proposed implementation is not yet reported as completed.

Reported by @bossriceshark · ChatGPT / Claude / Grok / Perplexity / Cursor / Cline / Claude Code (proposed)

Context & qualifications
  • Material mismatch: this is a request for advice about starting BigCommerce customization, not a completed implementation.
Marketing & contentReported example

Small business websites

Connected Grok Bot to Lovable so it edits and pushes changes to her business websites

Reported by @vanessabuildsX · Grok Bot / Lovable

Sales, quoting & leadsReported example

Parking-lot services (bootstrapped)

Uses Claude to draft quotes but still needs substantial context and review; wants to feed recorded site walkthroughs into quote preparation. Says faster quote turnaround correlates with conversions.

Reported by @JaredDHardin · Claude

Context & qualifications
  • Material mismatch: over half of converted quotes were drafted and sent within 48 hours; author does NOT say over half were AI-drafted. Claude is already used but requires babysitting; walkthrough recording is a proposed next step.
Sales, quoting & leadsReported example

Construction company

Claude uses past budgets, requisitions, pro formas and pricing history to estimate new projects from drawings, and explains the assumptions

Reported by @JustinJinorio · Claude

Context & qualifications
  • Owner explicitly reviews the generated construction estimates.
Sales, quoting & leadsReported example

Property development project

A ChatGPT agent contacted every subcontractor on the island and compared quotes, cutting finishing costs 50-70%

Reported by @NaughtyNomad · ChatGPT

Context & qualifications
  • 50–70% finishing-cost reduction is the author claim only; quote sourcing does not establish comparable scope or completed savings.
Sales, quoting & leadsReported example

Shopify store

Claude SDK agent analyzes weekly orders and sends bundle recommendations and revenue projections to Slack/WhatsApp

Reported by @victorpaycro · Claude SDK / Shopify / Slack / WhatsApp

Sales, quoting & leadsVendor or promotional report

Med spa (agency client)

Reports increased med-spa bookings after installing a combined follow-up, lead magnet/funnel and CRM system; AI is one component.

Reported by @MichaelALazari · Unspecified AI follow-up / CRM

Context & qualifications
  • Material qualification: growth from 18 to 52 booked calls follows a combined AI follow-up, funnel/lead magnet, and CRM system. Do not attribute it solely to AI.
Sales, quoting & leadsVendor or promotional report

Pressure washing (vendor case study)

AI agent handles ~30 support calls/day: caller lookup, Freshdesk ticket, SMS confirmation

Reported by @vateldotai · Vatel AI (vendor author) / Freshdesk / SMS

Context & qualifications
  • Vendor-written case study; 30 calls/day is the workload described, not independently verified agent handling performance.
Operations & adminSecond-hand report

Small business (friend's)

Non-programmer owner replaced their CRM with one he built in Claude Code; runs on a Mac mini in the office

Reported by @ryanflorence · Claude Code / Mac Mini

Context & qualifications
  • Second-hand account about a friend; no stack, testing, security or maintenance quality is established.
Operations & adminSecond-hand report

Art school (parents')

60-year-old dad built a Claude Code tracker: students scan artwork and it's uploaded to their progress portal

Reported by @agentsantic · Claude Code

Context & qualifications
  • Second-hand family account.
Operations & adminReported example

Construction business

Built a personal command center dashboard of every AI agent, project status, costs and ideas

Reported by @ColdMorningGrit · Unspecified AI agents / Telegram / Home server

Context & qualifications
  • Author reports zero login on home server. Do not recommend public deployment without authentication.
Operations & adminReported example

Wife's product business

Automated product labeling/printing with Claude into a chat agent that takes 1 minute

Reported by @albeinstein92 · Claude

Operations & adminReported example

Lawn care business

Built and extended FieldFlow for his lawn-care business with Claude Code, including quotes, rate cards, schedules, crew assignments, payment checks and morning briefs. The nearly threefold figure refers to code commits.

Reported by @derek_codez · Claude Code / FieldFlow / FlowOps

Context & qualifications
  • Material mismatch: almost 3x refers to software commits (213 versus 78), NOT lawn-care output, revenue or crew productivity. Full post gives useful real features: rate cards, quotes, recurring schedules, crew assignments, invoice controls and morning brief.
Operations & adminReported example

Cleaning company

Owner built an App Store app with Claude Code, approving changes from his phone on the go

Reported by @ownerinterviews · Claude Code remote control

Operations & adminReported example

Academy / wellness businesses

Non-engineer built an internal platform with Claude (158k lines in 70 days) to run on leading indicators

Reported by @kylechowning · Claude

Context & qualifications
  • Code volume is author-reported and not evidence of software quality or business impact. Business name ROOTS is stated; academy/wellness classification comes from supplied CSV.
Operations & adminReported example

Small business with ERP

Used Claude Cowork to fix his ERP and build modules, saving tens of thousands

Reported by @Trump2024FUlibs · Claude Cowork

Context & qualifications
  • Savings are unverified author claims; no detailed ERP integration is described.
Operations & adminReported example

Print shop

Built a shop database with a natural-language interface, first with Claude Code, now on local models

Reported by @arealicehole · Claude Code (initial) / Gemini CLI (intermediate) / Hermes / Gemma4 e4b (current)

Context & qualifications
  • Current setup is Hermes + Gemma4 e4b; Claude Code and Gemini CLI were earlier tools.
Operations & adminReported example

Snow & ice removal company

One-man company runs on 8 Grok Bot agents with a chief-of-staff bot coordinating

Reported by @PersaudRyan2023 · Grok Bot

Context & qualifications
  • High-level agent team report lacks implementation specifics or measured outcome.
Operations & adminReported example

Private security company (Italy)

AI agents do lead research, manage his X account and act as personal assistant

Reported by @GNesca · Unspecified AI agents

Context & qualifications
  • No named AI product; do not assume Grok Bot.
Operations & adminReported example

One-person business (Poland)

Uses Grok Bot agents for invoice drafts, deals, contracts and content, with manual steps still required by disconnected invoicing/accounting systems.

Reported by @zefirium · Grok Bot

Context & qualifications
  • Author explicitly says agent drafts invoices but manual hand-carrying remains because of KSeF/accountant/tool integration limits. Do not describe end-to-end automated finance.
Operations & adminReported example

New online store

Grok Bot filed his LLC end-to-end (forms, options, address privacy); other bots build the store and scout suppliers

Reported by @Ortix008 · Grok Bot

Context & qualifications
  • User reports legal filing; do not present agent-selected legal options or privacy as independently validated.
Operations & adminReported example

Solo immigration consultancy

An AI agent filed government webforms and handled admin for his practice this week

Reported by @StevePaolasini · Unspecified AI agent

Context & qualifications
  • Source says government forms submitted ONLY after screenshot review; it also reports invented details caught by human. Preserve approval and accuracy limits.
Operations & adminReported example

Pressure washing company + brands

Uses Claude as an operating system to run whole workflows across three businesses with no team

Reported by @dominikmartinX · Claude / ChatGPT

Context & qualifications
  • Author describes manually pasting leads and reviewing every draft, not an unattended agent.
Operations & adminReported example

Florist + travel business

Built a chief-of-staff bot so important messages across his businesses don't get buried

Reported by @TyeInBloom · Grok Bot / Catch

Operations & adminReported example

Social/events business

Runs the business with 5 AI 'workers': Grok Bot as COO for research/drafts/scheduling, Claude writes, ChatGPT reviews

Reported by @Dylanmadden · Grok Bot / Claude / ChatGPT

Context & qualifications
  • Every email reviewed by owner before sending.
Operations & adminReported example

Small law practice

Saved $100k+ of time this year with tools he built on Claude Code

Reported by @admsteiner · Claude Code / Other AI platforms (unspecified)

Context & qualifications
  • $100k is author valuation of time, not independently measured cash savings; law-practice classification is CSV context, not stated in post.
Operations & adminReported example

Coffee shop

Vibe-coded a loyalty/CRM app: Apple Wallet stamps, gift coffees, birthday freebies

Reported by @canoCloudX · Google AntiGravity / Claude Opus 4.5 Thinking / Apple Wallet

Context & qualifications
  • App built with Google AntiGravity and Claude Opus 4.5, not ChatGPT.
Operations & adminReported example

Physician practice

Physician built 161 apps on Replit for his preventive-medicine practice

Reported by @omarsaleemmd · Replit Agent

Context & qualifications
  • Clinical applications are author claims, not evidence of validated clinical safety. Generic admin workflow adaptations need no clinical claims.
Operations & adminReported example

Apparel brand

30+ Claude Code skills run the company: content pipelines, Framer CMS, Notion, QuickBooks

Reported by @JoMorency · Claude Code / Framer CMS / Notion / QuickBooks

Context & qualifications
  • Post raises unsolved instruction/skill-sharing problem; do not claim onboarding automation or automatic skills synchronization.
Operations & adminReported example

Small business

Replaced most of the SaaS he paid for with tools built in Claude Code in hours

Reported by @shahid_karimi · Claude Code

Context & qualifications
  • Broad report without individual workflows, app details or verified costs; useful inspiration, insufficient detailed case study alone.
Operations & adminReported example

Small business

Replaced $300+/month of subscription software with custom apps; payroll/budgeting next

Reported by @x_facts_matter · Anthropic tool (truncated before exact product)

Context & qualifications
  • Public text remains truncated. Payroll and budgeting are future plans, not built features.
Operations & adminSponsor-related report

Campground/RV park operator

Says @ZanirHabib/Ferociter has been helping him build an AI-native business with Claude Code/Cowork

Reported by @ibuyrvparks · Claude Code / Claude Cowork / Claude Projects / Skills / Ferociter services

Context & qualifications
  • Source explicitly names Ferociter and Zanir helping Unhitched and Climb portfolios. Disclose sponsor connection. Event dated March 9 is historical; do not promote as upcoming.
Finance & bookkeepingReported example

Bootstrapped SaaS

Uses Claude Code to enter individual sales receipts and categorize expenses in QuickBooks, replacing paid data-entry labor.

Reported by @256BitChris · Claude Code / QuickBooks

Context & qualifications
  • Claim is replacing bookkeeping data-entry labor while still using QuickBooks, NOT replacing QuickBooks. Savings self-reported.
Finance & bookkeepingReported example

Self-employed business

Grok Bot totals monthly receipts from deposit emails, pulls card statements, suggests write-offs and drafts the email to his bookkeeper

Reported by @RICOSAIZ1 · Grok Bot

Context & qualifications
  • Author explicitly drafts a single email for a bookkeeper and never sends without OK; possible write-offs are suggestions for professional review.
Finance & bookkeepingReported example

Auto repair shop

AI agent reads shop invoices and finds vendor credits owed but never applied, almost $1,000/month

Reported by @ryanmchenoweth · Unspecified AI agent

Context & qualifications
  • Almost $1,000/month is self-reported vendor credits, not independently verified recovered cash.
Finance & bookkeepingReported example

Finance team

Built ~50 Claude skills across month-end close, teaching it what 'wrong' looks like in their books

Reported by @BooksAndBotsAI · Claude skills

Context & qualifications
  • Post confirms about 50 skills but detailed two-phase approach is in linked content, not retrieved here.
Finance & bookkeepingReported example

Small business books

In one Claude session imported 3 years of bank statements and card transactions and fixed multi-currency accounting

Reported by @_svs_ · Claude / Python / SQLite / hledger

Context & qualifications
  • Author claims custom accounting and tax scenarios; not independently validated correctness or compliance. Do not promise replacement of accountant/tax advice.
Finance & bookkeepingReported example

Startup

Built his own tool with Lovable and canceled his $38/mo QuickBooks

Reported by @samuelawud · Lovable Cloud and AI / Gemini

Context & qualifications
  • Built an expense tracker with Lovable and Gemini; canceled QuickBooks personally. This does not establish full accounting/payroll/tax feature parity.

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